100% Shipment Visibility for Beaver Street Fisheries with Shipwell’s Ocean Freight Management Software
Discover how Beaver Street Fisheries elevated logistics efficiency and achieved 100% ocean shipment visibility via Shipwell’s ocean freight management software and NetSuite integration platform.
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ocean shipment visibility
3,064 hours
in efficiency improvements
$270,000+
in cost avoidance
The Challenge
Legacy TMS Sunset & Unresponsive Support Threatened Efficiency
Beaver Street Fisheries faced a forced transition from a sunsetting TMS while contending with slow, outsourced support that dragged down day‑to‑day execution. Operations lagged, visibility was patchy, and manual work grew. Leadership needed a modern, easy‑to‑use platform with dependable, responsive support to restore efficiency, standardize processes, and future‑proof their logistics.
The Outcome
Seamless Operations Through Ocean Freight Management Software and Hands-on Support
Shipwell replaced BSF’s incumbent TMS with an intuitive, NetSuite integration platform that unifies data, automates settlements, and streamlines carrier procurement. Real-time ocean tracking feeds directly into ERP for accurate ETAs and customer updates. A dedicated, US-based team ensured seamless onboarding and guidance, turning exception-ridden workflows into reliable, proactive, and efficient operations.
About Beaver Street Fisheries
Beaver Street Fisheries is a leading importer, exporter, manufacturer, and distributor of quality frozen seafood and meat products from the US and around the world. With headquarters in Jacksonville, Florida, a vertically integrated supply chain, and the advantage of both on-site and off-shore processing capabilities, Beaver Street Fisheries offers a wide variety of products, competitive pricing, and can satisfy the diverse needs of wholesale, retail, institutional and foodservice operators.
Challenges
As Beaver Street Fisheries (BSF) prepared to transition from their previous transportation management system (TMS), they faced several significant hurdles. Their old TMS was being phased out, and the limitations and frustrations of dealing with unresponsive support were slowing down operations. BSF needed a more modern, powerful solution that could align with their efficiency goals and provide seamless support.
Why Shipwell
In their search for a new solution, BSF prioritized ease of use and robust functionality. Shipwell’s TMS and support function offered exactly what they needed:
- User-Friendly Interface: The intuitive design meant BSF could quickly onboard teams without extensive training.
- Carrier Rating & Prorating: This functionality was essential for efficient order consolidation, helping BSF streamline shipments and cut costs.
- API Integration: Shipwell’s modern API architecture stood out for its simplicity, comprehensive documentation, and effortless integration with BSF’s ERP, NetSuite. This powerful, well-structured API was a deciding factor in their choice.
- Exceptional US-Based Customer Support: BSF was impressed by Shipwell’s dedicated, highly responsive support team. A dedicated support representative provided personalized guidance, ensuring smooth implementation and ongoing success.
"The decision to move to Shipwell was a turning point for us. From real-time visibility to completely automated settlements, Shipwell’s modern architecture and responsive support have been instrumental. We’re excited to explore even more capabilities, like AI and IoT integration, as we continue to optimize our logistics operations."
- Scott Lane, VP of Supply Chain, Beaver Street Fisheries
Solution
After implementing Shipwell’s TMS, BSF saw immediate improvements in both visibility and automation across their logistics operations:
- ERP Integration for Seamless Operations: BSF leveraged Shipwell as their NetSuite integration platform of choice using their robust API, enabling a smooth flow of information between both systems. This integration eliminates manual data entry and reduces processing time, allowing teams to focus on strategic initiatives rather than repetitive tasks. Automated updates between Shipwell and NetSuite provide BSF with real-time insights and enhanced visibility, driving more efficient and accurate operations across the board.
- Enhanced Carrier RFP Process: Shipwell’s RFP Automation enables BSF to request, manage, and award procurement events directly in the platform, eliminating manual spreadsheets and reducing the need for emails, phone calls, and texts. This streamlines communication and brings efficiencies to their procurement process.
- Ocean Freight Management Software: BSF activated Shipwell’s Ocean Visibility module, allowing them to track vessels in real-time and automatically update data back into NetSuite. This solution provides BSF with complete, 100% visibility of their containers, compared to only 40% previously. The real-time maps and data integration enables BSF to deliver accurate shipment information to customers, improving customer satisfaction and transparency.
- Automated Settlements: The Settlements feature automates BSF’s carrier invoice processing, saving them numerous hours daily. Fully integrated into NetSuite, this feature replaces a labor-intensive process with a streamlined, automated workflow.
- Superior Support: Shipwell’s dedicated support structure has also been a game-changer for BSF, far surpassing their previous provider’s outsourced helpdesk. With Shipwell, BSF receives in-house support that resolves issues promptly, along with a named customer success manager who provides 1:1 guidance and personalized support.
“Shipwell’s executive involvement truly sets them apart. Their CEO regularly engages in check-in calls, directly addressing our feedback and building a close partnership with BSF. This level of attentiveness has been invaluable and reinforces our confidence in Shipwell’s commitment to our success.”
- Scott Lane, VP of Supply Chain, Beaver Street Fisheries
Looking Forward
BSF is eager to further optimize their logistics through Shipwell’s advanced capabilities:
- AI Capabilities: They are exploring AI tools within the platform to further enhance decision-making and predictive analytics.
- Drayage Visibility: BSF aims to connect inbound and outbound logistics, creating a seamless flow of goods across their network.
- IoT Integration: BSF is considering implementing IoT technologies for real-time, end-to-end tracking.
Through ongoing collaboration with Shipwell, BSF is well-positioned to tackle future logistics challenges, drive innovation in the frozen foods sector, and set new benchmarks for efficiency and visibility in their supply chain.
Beaver Street Fisheries is a leading importer, exporter, manufacturer and distributor of quality frozen seafood and meats from the US and around the world.
Food & Beverage
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